Affordable Art Fair Stockholm 2024
Project length: June 2024 - October 2024
For the 2024 fair, marketing became a larger focus.
CT Consultancy took up the responsibility to lead some parts of the 4-month marketing campaign including social media, blogs, eDMs and database research.
Furthermore, we supported the fair team with on-site promotion and content creation, as well as backstage customer service to ensure smooth operation on the ticketing front.
The following services are provided to ensure the success of the fair’s marketing:
eDM content planning and execution for a 4-month campaign
Social media (Instagram & Facebook) management, including tasks such as content planning and creation, artwork curation and on-brand copywriting.
Research on over a thousand new high-net-worth contacts for the fair
Website updates to make sure the latest information and marketing materials are available to the public
On-site content creation such as thematic artwork promotion, gallery and artist interviews, filming and video production
Backstage support on fair inbox and Instagram inbox